Freddie's Notes

Thoughts and observations from a career in marketing, ecommerce and business.

The Thing About Marketing Agencies
Freddie Ambery Smith Freddie Ambery Smith

The Thing About Marketing Agencies

I have worked with over 20 agencies specialising in all aspects of marketing in the last 13 years of my marketing career. I’ve seen it all - the good, the bad and the ugly. This is rarely one-sided, a good agency-client relationship takes two invested parties to work. Here’s my breakdown of what good looks like, and where things can often go wrong.

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The launch of ambery consulting
Freddie Ambery Smith Freddie Ambery Smith

The launch of ambery consulting

After more than 13 years working in ecommerce and digital marketing, I finally took the scary step and launched Ambery Consulting!

Over the course of my career, I've worked with businesses of all sizes, from founder-led start-ups to established ecommerce brands. Most recently, I headed up ecommerce for Jonny Wilkinson's wellbeing and beverage brand, One Living.

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